Steve Jobs Book in Japan – New Cover

The Steve Jobs biography reportedly is having brisk sales in Japan, but the cover is causing some minorproblems with the nit picky Apple fans who are channeling the ultimate pickiness of Steve Jobs himself. Would Jobs approve a cover like this? The English version cover is much more stark and has a large photo of jobs with almost no text much like some of the Apple packaging. The Japan version does have two volumes hence the Roman “I”, which is often the case for huge books including Haruki Murakami’s IQ84 which appears as one volume in the US. The reason for the cover change includes a) a sign off from the Author, b) the fact that Steve Jobs by name may be known in Japan, but face perhaps not. (WSJ – Steve Jobs Book)


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