Hey! It’s Devilrobots’ Supporto-fu to Help Support Japan!


Since the March 11th earthquake, tsunami and nuclear disaster in Japan, there have been a number of charity projects targeted specifically at raising much-needed funds and support for disaster survivors. Giant Robot has written about one of the most notable, 2:46: Aftershocks (Quakebook), and one of the newest, Kizuna: Fiction for Japan. And you are strongly encouraged to support these projects and their worthy causes by buying a copy of both Quakebook and Kizuna. Both books are quite different and remarkable. But if you want to donate to Japan disaster relief in a way that appeals to your inner (or outer) child’s love of toys, there’s another way you can help: click on over to Singapore toy company Play Imaginative’s website and buy yourself a Supporto-fu figure. Designed by Japanese toy designers Devilrobots and manufactured by Play Imaginative, Supporto-fu is a happy little four-inch figure whose message is “Little help from everyone can put smile on everyone’s face”. Supporto-fu will cost you U.S. $16 (excluding shipping), and all the proceeds from the sale will be donated to the Singapore Red Cross for the 2011 Japan Disaster Relief Fund. The figure is limited to 1,000 pieces, but Play Imaginative spokesman Jacky Teo estimates around 450 of the figures remain in stock. Supporto-fu is a marvelous little toy figure (this writer’s is pictured above) that really will put a smile on your face. And he’s a must for Devilrobots fans. But the really wonderful thing about Supporto-fu is every time you look at him or play with him, you’ll know you did something to help “put smile on everyone’s face”. Play Imaginative’s Supporto-fu page, which includes figure artwork and ordering information, is here.


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