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Tuesday, August 22, 2006

Paul Weller x Fred Perry

 

Months ago, I heard that the Modfather was going to make designs for Ben Sherman. He had signature shoes before, so why not? Then came this bombshell... The scoop is straight from the hangtag, Brit spelling, punctuation, and everything:



Paul Weller is a British cultural icon and working class hero. Described as 'the greatest British songwriter of his generation', both his music and individual style have had a major impact on youth culture for more than 30 years.

The shirt has been produced to celebrate the unique relationship between Paul Weller, Fred Perry and British street style. Created to Paul's exacting specification and his 'Modish' attention to detail.




This extends to the fabric knit - not used by the brand for 40 years - slimmer fit, slightly wider collar and original 60's garment and tipping colours.

With only 1,000 individually numbered shirts being produced worldwide - it represents a truly unique collector's piece.




The shirts were sold via an online lottery system, where Fred Perry Website members were invited to submit their emails. One thousand were chosen, and given a chance to log in an purchase the shirts. Not cheap, but a sharp addition to any wardrobe...
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