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The meaning of success is mostly meaningless. Yes, it's mostly measured by money or fame, but it's also about attaining what your goals, and if you want that then you need to know that the meaning of passion is passion.
That's David Choe in the photos, literally giving his blood onto each skatedeck. That's a lot of blood flowing in the back of GR2 for his skatedeck, "It's Only a Flesh Wound."