Sale, Same price!
Target has these all over the store. Maybe I have it all wrong, but this is what it looks like. The sale price, then the same price right under it. Even if it means something that totally makes sense, it's not that evident for as much as I care to investigate. But the sale must have been hot, since there were hardly any paper towels left. Maybe it's a psych test to see if red sale signs make a difference.