Although it’s challenging to say that anything at Coachella could be considered ground breaking (especially considering this year’s lineups of reunions vs. new discoveries) it seems that Hologram Tupac may have led the way for the future of K-pop.
The Korea Times reports that SM Entertainment, home to some of today’s most popular idol groups, are seriously considering investing in holographic theatres that would offer “concerts” of their top acts. As their story points out, they had to use a hologram Tupac at Coachella, because he’s DEAD.
According to The Korea Times, SM Entertainment has been wanting to do this for a while, and after they pulled off a successful holographic Girls Generation concert, their passion for 1980s futurism was re-ignited.
Just imagine how AWESOME it would be to be able to pay to go to a holographic concert, watch the whole thing through your Galaxy s3 screen (wriggling through the crowd of people in front of you with their giant phones blocking your view) while you record the show to post on your tumblr on the subway ride back home to your parents house.
The future is bright for groups like Girls Generation and steady hitter, BoA. At least they get to have boyfriends and be “themselves” in real life, unlike their J-pop counterparts, AKB48. GR Familia, Anne Ishii wrote a brilliant piece about the weirdness of AKB48′s idol reality.
It’s like K-pop is Jem and the Holograms, and J-pop is the Misfits – seriously, like with the evil manager, and the orphanage, and the holograms, and the Misfits always having hard times but better outfits… Everything we thought was only a cartoon futuristic techno fantasy is our now.