Giant Robot Store and GR2 News
On July 20th, we reported the story of a foreign blogger in China who discovered a fake Apple store in Kunming, China. A week later, we brought you the breaking story that there were, in fact, five fake Apple retail spaces in Kunming. Now, several weeks later, it turns out that there were not five Apple stores in Kunming, but twenty-seven. Yes, a two followed by a seven. Okay, we know Apple makes great technology and its portable consumer products, like the iPad2, are really hot right now. But this is quite literally ridiculous. For one thing, it shows a serious lack of originality, which has actually never been much of a concern in China’s shanzhai (fake goods) trade. China’s Administration for Industry and Commerce (AIC) has, of course, ordered all the stores to stop using Apple’s logo and its variants. This was after Apple China complained to the government yesterday, August 11th, about copyright and trademark infringement. Unfortunately, news reports cannot say at this time whether the fake Apple stores have been selling counterfeit Apple products, or legitimate products which have been smuggled into the country. The AIC has guaranteed that it will increase its vigilance in monitoring illegal Apple stores, and set up a complaint hotline to address the problem. In the meantime, still no word on whether Steve Jobs is putting on his angry face and hopping a plane to China. (Reuters – 27 Fake Apples in Kunming)
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The Chinese term “Shanzhai” literally means “mountain village” or “mountain stronghold”. But in modern Chinese, usage of the term is derived from a way in Cantonese slang to describe products of inferior quality or, more commonly, products which are imitation or fake. Now, it is well-known that China has unfortunately been a major global source of intellectual property rights violations for decades. In recent weeks, for example, we have reported the stories of the fake Apple and Ikea stores in Kunming in China’s southern Yunnan Province. And these are great examples of how imitation products and retail fakery in China have entered a new dimension of pervasiveness and boldness. At the link, you’ll read an analysis by a Chinese blogger who intends to conduct a research project on the Shanzhai phenomenon in China. After reading the text and looking at the accompanying images, you’ll be struck by, or reminded of, how much fakery occurs in China, and how some of the most famous brands and icons have been tweaked. Another aspect of the Shanzhai phenomenon touched upon in this blogger’s post is the concern and interest China’s fake product and design activity is causing within the global advertising, design and art communities. And frankly, we don’t blame them for being worried. (The Creators Project – Shanzhai Fakery in China)
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